Social media marketing for a fitness business is actually pretty easy for you to do if you are willing to go through all seven steps that are listed below. Your company will have a much higher performance value when you use all these tips, and they all tend to make it easier for people across multiple audiences and age groups to find you.
1. Facebook
Getting a Facebook page for your fans is a very good way for you to get the results that you want. You can have your personal page that then allows you to create the fan page. This is all free, and you can share things from the fan page so that people will see it. This is a good way to get the mom and dad crowd.
2. Twitter
Everyone loves Twitter, and you can put some opinions and little things on Twitter that get people interested. You do not have to do much, but every little bit helps when you want to build a Twitter following that is very diverse from young to old.
3. Tumblr
The Tumblr page that you have could run full ads and actually give you a platform to write a lot of things that people need to read about fitness. You could be very activist and talkative on Tumblr, and you can also show your human side on Tumblr because of how the pages are put together and the very diverse community that exists on Tumblr. There is even a whole side that is just fitness and diet.
4. Instagram
This is the place where you show results. Instagram is all pictures that people can check out at any time. IF you are not much of an IG person, you might try Snapchat.
5. Snapchat
Snapchat is something that you can also do that works because it allows you to upload stories and pictures. They go away and you can start fresh in 24 hours if you wanted to.
6. Tracking
You need to get a free online tracker that will tell you who is looking at your pages and how many people come from those pages to your website. This is a very simple thing to use, and it must be used to be certain that you know if your marketing is working.
7. Website Connectivity
All social media must link back to your webpage. Ultimately, you want people on your webpage signing up for your services no matter how they got there. Your webpage has to be the nicest part of the whole program, and it needs to be something that people can read for information and use to quickly sign up with you. Make this page simple to use so that you do not confuse your fans.
Build a health and fitness following using these tips. You must be certain that you are speaking to the public on social media in a way that is actually useful to them. Each social media platform tends to have its own audience, and you want to speak to those audiences in the right way. all seven steps above can do that for you so that you are not spending money on marketing that you could be doing for free.